My Work
I'm an Experience Strategist & User Experience Designer. I excel at optimizing business value and synthesizing user needs with business requirements to create clean and usable design solutions.
Services
I am multidisciplinary and have a wide range of skillsets to solve the most challenging of problems!
Experience Strategy
Strategic planning and optimizing of a business’s holistic end-to-end service processes online and offline considering perspectives from both the customer and the business.
Organizing and facilitating workshops with stakeholders, identifying KPIs, objectives and opportunities for improvements as well as optimizing internal workflows and all touch points with customers.
User Experience Design
Utilizing the design thinking methodology leveraging insights gathered from data analytics, user research, and testing to develop effective design solutions to address customers' needs.
This involves creating wireframes/ prototypes/ concepts, turning ideas from strategy and testing phases into innovative digital products and seamless services.
Research & Testing
How do you know there's an actual need for your product or why customers aren't returning? The only way to know the truth is to speak to your customers!
User research and testing will help to understand your customers' needs and behaviors. The insights gathered will help identify areas for improvement, allowing us to make precise design decisions, adapting the product or service to users' needs.
Projects
Take a look at some of the projects I have worked on.